FREE GUIDE
Gen z trend report:
what your business needs to know for 2023
By The Apprentice Team
Companies need to adapt to the preferences and values of the next generation of employees, particularly Gen Z. This includes offering a hybrid work model that allows for both in-person and remote work, being socially responsible and purpose-driven, and utilizing social media platforms such as:
Instagram, Snapchat, and TikTok to reach and engage with this audience.
This ebook provides data and insights on the preferences and values of Gen Z and suggests strategies your company can adopt to attract and retain this demographic.
See the guide – it’s all here
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Gen z trends 2023:
- Experince an indepth look into Gen Z purchase behaviour
- Gain valuable knowledge on how Gen Z prefer to work
- Learn how to be a company Gen Z want to work for
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Gen z trends
a new insight into gen z in 2023
With Gen Z entering the workforce and becoming the dominant workforce demographic, understanding what they want in a workplace, including culture, flexibility, and social responsibility, can help you attract and retain talent.
Gen Z is also the first generation to grow up completely immersed in technology. Companies that understand how Gen Z uses technology and social media can stay ahead of the curve a continue to succeed.
Did you Know?
- Gen Z is the largest generation in the world, comprising about 26% of the global population
- Gen Z has a significant buying power and can account for 40% of all consumers as of 2023
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